2.1 Recognise every time you sign-in in our website to use our services, allowing us to propose you the best recommendations, suitable to your user profile.
2.2 Keeping track of your preferences, allowing us to respect your interests.
2.3 Keeping track of items stored in the Wish lists and shopping bags.
2.4 Preventing fraudulent activity.
2.5 Improving security.
2.6 Delivering content, including ads and other relevant contents suitable to your interests.
2.7 Reporting, allowing us to measure and analyse the performance of our main services.